Using networks and tools, organisations are discovering ways to showcase products, provide responsive customer service, build brand loyalty, demonstrate thought leadership, reach new customers, recruit employees, and more.
Amanda Westphal entered the marketing game early, working on the promotional end of a variety of companies, including Power FM, Nova FM and Ubisoft.
The streaming giant that is Netflix has seen huge success in the two short months since its Australian launch, locking in over ten times the amount of subscriptions held by its nearest competitors.
In a big move to crack down on piracy, the Senate has passed legislation that will see infringing websites blocked in Australia.
When it comes to maximising the security of data in your office space, digitising your documents is one of the easiest ways to ensure all bases are covered.
The amount of Aussie Facebook users accessing the social media site using a mobile device for some or all their visits was at around 45 per cent two years ago, now it’s at 68 per cent.
With a plethora of technologies available, we are undeniably in the best era to boost the media industry so that we can inform the world in the best manner.
Have you ever wondered why someone with a great idea can turn it into a billion-dollar business, whilst someone with exactly the same idea (and resources) runs it into the ground? Clearly, it’s all about the person behind the idea.
By the time 2019 rolls around, over half of the revenue brought in by Australia’s advertising market will be from internet advertising.
The upkeep of your company’s social media can make or break a brand, keeping audiences aware of your existence and garnering further interest.
