#Internet
Media code: Aus Treasurer says ‘great progress’ made with Google and Facebook ahead of parliament debate
Meanwhile, Google has thrown a jab back Microsoft’s way…
Transforming the manufacturing industry with internet-of-things
Top tips for tech innovation.
ACCC flags ‘industry wide problem’ around advertised NBN speeds following Telstra probe
Telstra will compensate around 42,000 customers after advising the ACCC that the maximum speeds promised by some of its National Broadband Network (NBN) plans could not be achieved in real-world conditions. Between September 2015 and November 2017, Telstra advertising a range of NBN speed plans including one that offered maximum download speeds of up to […]
Rural and regional NSW businesses to benefit from $50m phone and data connectivity fund
The NSW Government has pledged to invest ‘at least’ $50 million in improvements to phone and data connectivity in rural and regional areas of the state. The $50m+ Connecting Country Communities fund was announced by Deputy Premier and Minister for Regional NSW John Barilaro, this week. “For people living in regional and remote NSW, poor mobile […]
Domain name strategies to spruce up your SME
Are you planning on rebranding your SME this year? Or maybe you’re just looking to give your website a a facelift. Either way, the ever-changing landscape of domain names is rich with opportunities to boost business. Are you keeping up with the latest trends? If not, here are three you should know about. 1. New gTLDs ICANN (that’s the Internet Corporation for […]
Prove you’re not a sitting duck for hackers
The Internet has affected how we learn, work and live. It is inseparable from almost everything we do nowadays. Businesses, even small ones, now rely on tools requiring a connection to the Internet. For instance, the Point-of-Sale machine has completely replaced manual cash registers, allowing payment via debit card and credit cards. Sales and payment […]
Aussie SMBs can benefit from China’s growing online shopper population, says Sinorbis CEO
With over 710 million Internet users and 448 million online shoppers, China has the world’s largest Internet population and also the largest eCommerce market. Moreover, the country’s affluent middle class is growing, as is disposable income, and consumers are looking abroad for premium goods and services. With a presence in Beijing and Sydney, Aussie tech […]
Win the war for talent with future-focused remote and flexible working environments
In 2015, millennials became the biggest cohort in the Australian workforce [i], signalling a major shift in the way small businesses engage staff. This highly connected, constantly switched-on generation expect instant access to technology which is forcing businesses to rethink the way they work. Offering more flexible work environments will be key to attracting and retaining the best […]
NBN boosting SMB productivity: Telstra
Telstra says that many SMBs on the National Broadband Network (NBN), which continues to be rolled out across Australia, are enjoying a productivity boost and a reduction in operational costs among other benefits. In a survey of SMBs on the network, conducted by the telco, 41% reported improved productivity, 15% reported decreased business costs – with the regional experience being […]
What does the year ahead hold for ecommerce?
Ecommerce has grown at lightning speed in recent years, its impact felt in every aspect of our daily routines – and confirmed by the research and predictions handed down by industry thought leaders such as Deloitte. The multinational professional services firm recently published its predictions for 2016. Here are some of the takeaways from the report: 150% Rise in ‘Touch […]
Is your small business secure online?
There can be no debate on whether internet has seeped its way into the world of business, including small businesses. In fact, it might even be more appropriate to use the term bulldozed its way into it. And while this is definitely the case, there are still plenty of small businesses (according to some sources […]
What you need to know before doing business online in Australia
Building a strong online presence in Australia holds enormous potential for both local and international businesses. Australia is one of the top 10 fastest growing and most robust eRetail markets by the measure of several top eCommerce analysts. Online sales in the country topped $266.8 billion in 2013-14, according to a report by the Australian […]
Website monitoring: A make or break necessity for every business
Today, there are businesses that rely extensively on their websites to create various touch-points with their stakeholders. Consumers can find everything from clothes, accessories, and electronics to even carton boxes for their packaging needs and nannies for their little ones, online. Boxbee.com provides boxes and storage space for your material and it guarantees delivery on […]
One business leads to another with The Next Pair
Have you ever travelled, offered to bring something back and ended up with a shopping list and half your luggage allowance already accounted for? For Alex Hsu, this was an all too common predicament. Frequently travelling to the US for his IT business trading computer parts, Alex became inundated with requests for running shoes, typically […]
Is the “Out of Office Auto-Reply” becoming redundant?
With devices keeping us connected just about everywhere, many of us are struggling to justify the use of the “Out of Office Auto-Reply.” But to what benefit? According to the latest Roy Morgan research, one in five Australian full-time workers now access their work network remotely. The data showed that almost 1.5 million full-time workers […]
Tips for planning a successful AdWords campaign that converts
Google AdWords is a very powerful marketing tool for creating successful campaigns online to enhance your business goals. With AdWords, you can run extremely cost-effective, highly-targeted campaigns that convert. This may seem a bit intimidating to a small online business marketer or for anyone who’s new to the game. But, with some careful planning, there’s […]
Necessity, the mother of invention
Most entrepreneurs speak of moments of inspiration when asked why they started their business but for Dominic Cain, it was desperation not inspiration that sowed the seeds of his success. Working in a kitchen, Dominic made numerous attempts to source particular ingredients or supplies to later concede that his efforts were futile. Confident there would […]
Free Windows upgrade prompts security concerns
Those operating Windows 7 and Windows 8 will soon be offered a free upgrade to Microsoft’s most recent operating system, Windows 10. Sounds good, but should users jump in with both feet? A new feature called Wi-Fi Sense included as part of the new operating system will allow your PC to automatically connect to Wi-Fi […]
SMBs quick to act following changes to Google algorithm
Since Google made changes to its search algorithm giving preference to mobile and tablet friendly websites, over one third of businesses have optimised their sites for mobile with a further 28 per cent planning to do so this year. The findings, presented in the 2015 Sensis e-Business Report, also revealed that 56 percent of SMBs […]
Six tips to help improve the SEO of your E-commerce site
As a marketer, one of your goals is to increase sales by bringing in more revenue. You want site traffic that is high in quantity, but also in quality – you need it to convert.
Internet advertising to top 50 per cent of Australian advertising by 2019
By the time 2019 rolls around, over half of the revenue brought in by Australia’s advertising market will be from internet advertising.
4 Onsite Optimisation Tactics you may have overlooked in your Online Marketing SEO Strategy
How is your site living up to the latest? Here’s 4 onsite tactics you may not have considered in the past, but should definitely be implementing today.
Netflix Australia overcharges customers multiple times
Some Australian customers have been charged multiple times by streaming giant Netflix, with at least one customer reporting being charged for the service up to 11 times.
High number of Indigenous Australians lose to scammers
Approximately one third of Indigenous Australians that were targeted by scammers went on to lose money, a figure that more than doubles the amount of non-Indigenous consumers.