#Facebook For Business
6 tips for a perfectly timed Facebook post
To ensure your Facebook posts reach the most people, timing is everything. Here are some tips for getting it right.
Is Facebook just for friends?
If you’re actively using your Facebook page for promotion, you should be aware of how you use it complying with advertising and customer standards.
You can use your Facebook page to make money
Can you make money on a Facebook page? It’s the question all SMBs weighing up the ROI of social media want the answer to. The good news is that Facebook can help you sell directly or indirectly – but to do so you need a solid strategy around your use of it.
A Facebook Ad campaign that actually works
Tough Mudder, an extreme events company, has found Facebook advertising is a cost-effective way to drive people to the business.
A beginner’s guide to measuring Facebook ROI
Many SMBs want to be on Facebook, but are unsure how to make it something more than status updates and image sharing. The answer differs from business to business, but there are a few definitive factors that must be considered when looking for ROI.
Make friends with Edgerank to improve Facebook engagement
Just like Google search, Facebook has its own algorithm – called Edgerank – that decides how many people will see posts from your Facebook Page. Understanding and embracing Edgerank is the key to improving your Facebook engagement levels.
18 Facebook changes you might have missed
The social network and its affiliates have been rolling out changes to Facebook ads and more. Are you up-to-date?
Three little-known metrics to optimise your Facebook page
Boost engagement and drive more traffic to your page by using Facebook Insights to understand what’s working and what isn’t.
Don’t miss these Facebook marketing tools
Facebook insider Sarah Smith talks about pages in your admin panel with market-research treasure.
New Facebook features help businesses better manage their pages
Facebook released a trio of highly anticipated features expected to make managing a Facebook page for a business easier.
Learn how to run a Facebook competition, safely
If you’re going to run a Facebook competition, you’d better make sure you follow all their rules or your risk having your page shut down. Learn the rules for easy and effective Facebook marketing.
Win a ticket to a Facebook Masterclass in Sydney or Brisbane
Want to improve your Facebook abilities? Dynamic Business has a ticket worth $897 to give away for one lucky reader to attend Bluewire Media’s Facebook Masterclass in Sydney or Brisbane next week.
Businesses can’t afford to neglect customer service on Facebook
Some well-known retailers are not responding adequately to customer-service complaints online. Your business should not do the same.
Kickstart your business Facebook page: six insider tips
With more than 800 million active Facebook users around the world, it’s little surprise every business is keen to tap into the social network’s ability to drive business. But how do you create a community and engage with them effectively? Here’s some tips from a Facebook insider.
How to prepare your business Facebook page for the new layout
All Facebook Pages will make the switch to the new timeline layout today, so here’s what your business needs to do to prepare for the change.
Facebook fan page versus groups: choosing the right option for business
With Facebook becoming an essential part of any marketing plan it can be confusing to know which applications will most suit your business and best promote your product or service to the right audience.
Facebook versus Google+… it’s game on!
Here’s why we’ll all benefit from the fierce competition between the two giants of social networking – Google+ and Facebook.
How to be ethical on social media
Real-world ethics should be part of the social media experience, but unfortunately many individuals and businesses aren’t transferring these values into the digital world. Catriona Pollard looks at creating a code of ethics for your social media activity.
Despite the hype, social media still a low priority for SMBs
It might feel as if all you ever hear about is the importance of using social media, but according to Reckon’s Gerald Chait, the number of businesses actually using social media doesn’t match the hype surrounding these digital worlds. Does this mean it’s not right for every business?
Getting your 2012 Facebook strategy on track
Facebook still eluding you? Anna Cairo has some easy steps to get your Facebook for business strategy on track for 2012. “A few key foundations need to be in place to support the process otherwise measuring ROI is challenging.”
Delivering great customer service via social media
It’s no secret that small businesses should be embracing social media as a great way to build relationships with their customers. Here’s some expert tips for delivering great service over social media.
How to utilise Facebook for business
Anna Cairo blogs about making the most of Facebook for business. “Anyone who establishes a Facebook page for business purposes should have a primary objective for their page…”
Female business owners driving social media uptake
Female business owners are leading the SME social media revolution, as their male counterparts fall behind in embracing and investing in these new channels.
Build a winning Facebook page
Catriona Pollard has some tips for building a successful business Facebook page. “A Facebook page is a great tool for engaging with current and prospective customers. It’s so ingrained in the lives of people young and old & it’s not going away any time soon…”