Websites and the internet are ubiquitous throughout our lives. They offer the power to share your thoughts, your work, your business and can allow you to connect with individuals from around the world. Websites have never been as powerful or as easy to set up, either, meaning that anyone can start their own blog or […]
Talented and experienced SEO managers are a highly sought-after commodity in business. That’s because search engine optimisation (SEO) is one of the most crucial elements of any organisation’s digital marketing strategy, serving as the foundation for their brand’s online presence. Unfortunately, while there’s an abundance of SEO-related positions to fill, digital recruiters will tell you that truly great SEO […]
The mere thought of publishing a regular stream of content is daunting, particularly when you’re already busy with your day job. It’s something else that needs to be done, in an already busy schedule, however there are ways to make it more manageable.
According to a recent global survey, online search has become a pivotal part of the consumer decision-making process, with 75 percent of search engine users not going past the first page of online listings when making a purchasing decision.
Your customers are online and they’re searching for your brand and your latest advertising campaign. So how do you respond? Will Easton from Google Australia shares a few ideas to get you started:
SMEs needs to wake up and start looking at how they are allocating their online budgets and start thinking smarter about their web design projects starting with your choice of content management system (CMS).
Developing an effective website for your business can be a complex task. While it’s tempting to focus on creating engaging copy and funky visuals, there are a number of other factors that can have a major impact on its success.
So, you’ve got $5,000 to market your business, but how do you get the best ‘bang’ for your buck? Here are five marketing activities to help promote and grow your business. 1. BUILD YOUR ONLINE BUSINESS Amazingly, around 60 percent of SMEs are yet to have a convincing presence online. With millions of consumers daily […]
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