Home featured Featured Leadership Let's Talk Featured Let’s talk: Aspiration Loren Webb July 31, 2019 Who is your business icon, or what model do you base your business on and why? In today’s Let’s Talk, this is the question that we asked the industry experts. As business leaders, owners and entrepreneurs it’s imperative to have passion and drive, and it would be very rare to find a successful entrepreneur who didn’t have very clear aspirations and a model that they have built their business from. Last week we discussed whether the term “entrepreneur” itself is used to loosely, and in regards to defining the term, there were several references to the models businesses are built from. Iconic names such as Branson, Bezos and Jobs were dropped frequently in the discussion. Although opinion differed, there was some feeling that entrepreneurship is driven by ingenuity and innovation, and business models should reflect that. Today, we hear about what has inspired business leaders first-hand, whether it’s their icon or the way they decided to model their business. Tara Commerford, Vice President and Managing Director, GoDaddy ANZ I have a range of business role models in different sectors who come from fundamentally different backgrounds. Having a broad spectrum of people around you can help create balance and diversity in the way you think, make decisions, participate in industry dialogue and effect industry change and transformation. One of those close to me works in the cabin crew of a major Australian airline. It’s been inspiring