Yajush Gupta
Yajush Gupta is the Editorial Lead and a business journalist for Dynamic Business, an Australian media platform focused on small and medium enterprises (SMEs) and startups.
Reputation now means what AI says about you, not just what people do
Australian social ad spend is growing three times faster than digital advertising overall. New data shows where, and why trust lags.
The cash rate just hit 4.85%. Here’s a framework for what to do next
Employment Hero's Jobs Report data shows SMB headcount grew 0.8% in September, the strongest monthly gain since May, but quarterly growth sits near its lowest point in two years. Annual wage growth…
Australia’s deep tech funding drought might be ending
Software startups used to get all the money. In 2026, Australian hardware and deep tech are catching up fast.
The investing lesson no one taught baby boomers
InvestmentMarkets CEO Darren Connolly says Australia’s wealth industry never taught people how to spend down $1.5 trillion in super.
Anonymous reports to the Fair Work Ombudsman hit a record high
From UNSW to aged care providers, here’s what the Fair Work Ombudsman’s latest enforcement numbers reveal.
Let's Talk: Is social commerce worth the effort for small businesses?
In this week's edition of Let's Talk, our experts weigh in on whether social commerce is worth the effort for small businesses.
Five things changing for Shopify merchants this quarter
New fraud tools, local payment methods and AI shopping agents, Shopify’s latest release has a lot for Australian retailers to unpack.
Five ways to make your site easier for AI to read and recommend
A third of the average retail homepage is invisible to AI tools. Here are five concrete fixes, with real Australian examples.
Why this founder doesn’t want his staff to feel like family
Staff turnover is brutal in dental. Innova Dental’s Dr Bing Lee says his fix wasn’t a softer culture, it was a harder one.
The four reasons WA is outrunning every other state on small business growth
WA small business sales grew 7.7% and wages rose 4.1%, both the fastest in the country. Here’s why, and what it means for you.
Founder Friday: How Brooke Hill uses ‘wonder’ as a strategic advantage
This week’s Founder Friday, we sat down with Brooke Hill, founder of Wonderthink, to discuss how wonder became her strategic advantage.
Why that 'perfect' product photo might be costing shoppers trust
Shoppers struggled to tell real products from AI-generated ones, with one item fooling 74 per cent of people, new data shows
Let’s Talk: Which cash flow habits and tools keep a small business stable?
In this week's edition of Let's Talk, our experts share the habits and tools that keep small business cash flow stable.
What the OpenAI apology to parliament means for your business
OpenAI apologised to an Australian parliamentary inquiry over a Medicare incident. Altis Consulting’s Des Viranna says the real lesson is for business owners
What the PHP flaw can teach small businesses about AI access
A critical PHP flaw has servers on alert. Illumio’s Andrew Kay says owners should also check what their AI tools can reach.
Weekly Funding Roundup: Cuttable, Syncrowin, SupaHuman, Mach9 and Baba
Melbourne-founded Cuttable has raised A$20 million in a Series A round, led by Airtree Ventures, to grow its teams in Melbourne, New York, and San Francisco, expanding its advertising platform that…
More than half of multilingual shoppers have walked away over a bad translation
Only 20% of consumers credit AI alone for good localisation. 43% say human review is what actually makes the difference, survey finds.
Founder Friday: He built it. Sold it. Bought it back. Mike Nash’s Tall Emu story
We always thought we were going to make it. That probably sounds a bit ridiculous considering the number of times we nearly didn't, but lack of ambition was never really our problem.
Letting AI act for you? Australian guidance says start small
Around 43% of Australian SMEs report using AI, yet safeguards for customers lag behind.
Major supermarkets own the weekly shop. The unplanned trip is still up for grabs
Blake Wright, Shopfully’s Sales Director, says Halloween spend is locked in at $500 million. Which shop gets it is still wide open.
Lost your surcharge revenue? Here’s the six-move fix
Raffy Sgroi has never surcharged a customer in her businesses. Now the ban is law, she’s got six pricing moves every SME should run.
How to build a reliable system for getting customer reviews and referrals
This week on Let’s Talk, our experts share how to build a simple, reliable system for getting more customer reviews and referrals.
New anti-money laundering laws could get your business fined over privacy, too
Small businesses under $3 million turnover can now be fined under the Privacy Act too. Here’s what’s changed.
The 'lone genius' problem: when everyone’s faster but nothing moves quicker
Miro’s Pete Bradd on the practical steps that turn individual AI shortcuts into shared team capability.