Could you charge 70 percent more with a better business name?
Is your small business stuck charging low prices for your products or services? The problem might not be what you’re selling. Here’s how one business raised prices by changing its name.
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Is your small business stuck charging low prices for your products or services? The problem might not be what you’re selling. Here’s how one business raised prices by changing its name.
Your imagination can help you meet business goals that may seem unrealistic right now.
Over half of all SMBs have expressed dissatisfaction with the Federal Government, as many report feeling disrespected and unsupported by Julia Gillard’s Labor party.
Two-thirds of local employees intend to secure positions with another employer within the next 12 months, according to a new report, while the remaining third seriously consider resigning from their current role.
It’s that time of the week again! So take 10 minutes out of your Friday to catch up on the week’s most important small business headlines.
India has claimed the premiere position as the top spam-relaying country, stealing the US’s top spot, for the three months to March this year.
If you want the world to recognise you as an expert, you need to know your stuff–and know your turf.
Do you wear black like a New Yorker, or take risks with bold and bright colours? What about your decor? These tips can help you stand out from the crowd and exude confidence.
With networking key to success in the current business environment, the newly launched LinkedIn iPad app aims to help users make the most of its services.
Friends in high places can help your company take off–but big endorsements cost big bucks. See how these companies found famous fans.
Thinking about buying a franchise? It’s not for everyone. Columnist Jeff Elgin says these personality types are most likely to succeed.
Forming a board of directors can help a business grow to the next level. Here are tips for recruiting and retaining one.
An early review of Google’s new cloud storage and syncing service.
Virtual technology and pay-as-you-go business services are the key to effectively cutting business costs while simultaneously spurring growth, a new survey has revealed.
It’s not enough to have a great product anymore. Consumers want to buy into company culture.
New psychological research shows that mild intoxication can actually boost creative problem solving. So, go ahead. (Hey, it’s 5 o’clock somewhere!)
Whether or not your marketing takes off–and takes on a life of its own–isn’t really up to you. But you can set yourself up for success.
The former CEO of the Council of Small Business of Australia (COSBOA) and the youngest woman ever to be elected to the WA Parliament died at the age of 35 last month, and tributes from people in the business community have begun to flow for Jaye Radisich.
Companies are turning to social media as the next frontier for advertising — and even small businesses can afford to get in on the action.