Let's Talk
Let's Talk
Let’s Talk: Customer acquisition
Experts let us know their thoughts on customer acquisition.
Let’s Talk: Startup Salary
Experts discuss how much founders should pay themselves in startup phase.
Let’s Talk: Digital marketing
Vanity metrics still have a place but it’s all about how you use them.
Let’s Talk: Overseas expansion
What can derail a businesses’ plans to launch their offering into an overseas market? Global expansion may be every enthusiastic business owner’s dream but is your business truly ready to expand? Cultural, political, social and logistical differences can impact on your product’s success, as well as simple mistakes, such as neglecting to check your trademark, […]
Let’s Talk: Competition
When your business has lost its competitive edge, it’s time to take a long, hard look at your product, credibility, and most importantly – what your customers think and want. Taking the first step to reflect on your business and make necessary changes can be quite confronting for some business owners, but according to Michael […]
Let’s Talk: Finance
Thinking about starting a business? Well before you take the plunge, ensure you have a plan and understand your finance options. In this week’s Let’s Talk we ask financial experts about the finance traps and pitfalls of starting a business, such as putting your home up as security, over-estimating revenue, forgoing insurance and borrowing money you […]
Let’s Talk: Flexible Work
Since the inception of the World Wide Web in 1991, technology, business and daily life has changed significantly. Who would have thought that billions of people across the globe would conduct business from the palm of their hand? And with technology rapidly advancing and more and more people seeking flexible work arrangements, it’s no wonder […]
Let’s Talk: The Federal Budget
In this article, we look at the key take-aways from this year’s Federal Budget for Australia’s small businesses and startups. In addition, readers will discover how dozens of thought leaders responded to this week’s “Let’s Talk…” question, which asked them to weigh-in on the budget – was it a win for businesses, a missed opportunity… […]
Let’s Talk: Startup/corporate collaborations
Collaborations between startups and corporates can be a fantastic way for the former to build brand credibility and gain scale and for the latter to innovate quickly. Of course, not all collaborations are guaranteed to bear fruit. For this week’s “Let’s Talk…” feature, we asked nearly two dozen thought leaders to identify the key ingredients […]