Synchronise marketing touch points or lose buyers
By Danielle MacInnis · 26 February 2013 · Locked
By Danielle MacInnis · 26 February 2013 · Locked
In today's non-stop conversation with customers, a single tactic may not be enough. Discover the surprising truth about what it takes to nurture trust and drive sales.
It is not enough to try one tactic and expect a campaign to work well. It usually takes a number of touch points for a customer to be nurtured, trust you and try what you have to offer. Today, the conversation with our customers and prospects never ends.
Tags: Branding, Marketing, marketing ideas, marketing your small business, need for marketing change, need to change, rebranding, when to market your small business