Targeting customers with precision marketing

Summary

While technology has made precision marketing easier, for many SMEs it’s still a grey area. Cameron Bayley asks experts how they use research and strategy to create a precision marketing campaign that targets customers and makes a marketing budget work to the max. Are your marketing dollars hitting the mark? Sharon Williams, founder of marketing […]

Tags: Direct Marketing, Nukte, Precision Marketing, Sales and Marketing, Target Marketing, Targeting Customers