#Ux
Easy guide: How to use User Experience & Conversion Rate Optimization to boost your sales.
Do you ever look for the lowest hanging fruit in your business? Perhaps you occasionally audit your sales funnel, to see where you’re losing sales – or could increase revenue? In the online world, this is what User Experience (UX) and Conversion Rate Optimization (CRO) is. It’s all about “setting up & auditing your online sales funnel” […]
Eight must-haves for high revenue ecommerce sites now that Amazon has landed in Australia
Ecommerce is growing rapidly in Australia – with a 14 per cent growth in online purchases in the 2017 financial year[1]. Forrester predicts that a quarter of total retail sales in Asia Pacific will be completed online by 2022[2]. The arrival of Amazon in Australia will most likely accelerate this growth trajectory. How do Australian e-tailers […]
How small businesses can improve website accessibility for visually impaired users
One in five Australians are living with a disability. This includes 357,000 individuals who are blind or visually impaired[1]. Like most Australians, they rely on the internet to find information, goods, services, and employment. As the internet becomes an intrinsic part of our daily life, websites optimised for people with disabilities are no longer optional, […]