Copyright In Australia, copyright protection is automatically granted to any original creations. This means that as soon as someone has created something original such as writing, music or artwork, they then become the copyright holder for the creation. As the copyright holder, you then own the rights to your creation, including the right to license […]
Making mistakes in your branding is a sure-fire way to lower your turnover and alienate your customers. Avoiding these errors can help to ensure your success.
In the face of increasing online fraud and misrepresentation and against the backdrop of the possibility of a vastly expanded domain name system, you’d be wise to map out a strategy for dealing with domain names, however small your business.
Gallo Winery is an American Company who owns the registered trade mark for a brand of wines called “BAREFOOT”. In 2008 Lion Nathan begun selling a light beer called “BAREFOOT RADLER”which Gallo Winery alleged infringed on its trademark..
Companies are advised to prepare to secure their brand names for the .co domain with applications for existing trademark owners opening in April before the Landrush begins on June 21.
Intellectual property (IP), also known as an invention, trademark, original design, or the practical application of a brilliant idea is an invaluable asset in making your business unique, and therefore, you should have the right security measures in place to protect your IP. An IP audit is a great way in protecting yourself from prospective […]
Protecting your business’ intellectual property whilst trading overseas is crucial in keeping your organisation out of infringement laws and protects your trademark from prospective business competitors. Protecting intellectual property (IP) is hard to get right. In a lot of cases there are businesses that never register trademarks or patent their great invention, only to find […]
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