The rise of big data, digitisation and globalisation have evolved the role of a marketer and marketing departments dramatically. There has been a tendency in the past to view marketing departments as a cost rather than revenue, but with an increased focus on Return on Investment (ROI) this is evolving. Digital channels and data continue […]
Ten teams of bright young business minds have made it to the final stage of the 2012 RMIT Business Plan Competition, with the top ideas including a green fuel made from agriculture waste, a basketball-themed pub and sustainable way of packaging beer.
Global social enterprise expert Dr Pamela Hartigan will share insights into the way unconventional entrepreneurs are tackling the world’s most pressing problems, in a free public lecture at RMIT University on 10 August.
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