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#Improving Customer Loyalty

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Why you should pay attention to your Net Promoter Score

Good customer service could be the competitive advantage you’ve been looking for, and a new methodology called the Net Promoter Score is helping businesses see how likely customers are to recommend them to another person. Here’s how it works.

Kristy Sheppard · 2 min
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Why you can’t neglect existing customers

It’s important to grow your business by being proactive and finding new clients, but while you’re creating new opportunities and reaching new customers, don’t neglect existing ones. Those you already have are also an essential part of your business.

Jo Macdermott · 2 min