Google today launched Google Buzz, a service that allows you share updates, photos, videos, and start conversations about the things you find interesting. Google Buzz integrates a social media stream into Google’s Gmail platform and appears very much like FriendFeed, but also ties in to a number of Google services such as Youtube and Picasa, […]
Google is set to make another push into social media through their Gmail service. According to The Wall Street Journal, Gmail will be launching a new feature that allows users to share content and status updates with friends. Google is set to announce the service at a launch event tomorrow with expectations that this revamped […]
Search engines are commonly used to find information on the internet. In the world of search engines, click-through mean cash for advertisers. In the US, Jim Jansen, associate professor of information sciences and technology at Penn State and his team including Amanda Spink from Queensland University of Technology, have undertaken a study to gauge customer […]
These days everyone seems to have a blog, from the intrepid traveler to the solo business owner on zero dollar marketing. So why should you blog and how can it help your business? A blog is a type of journal published on the web which allows readers to comment, give feedback (good or bad) and […]
Robelen Bajar from Melbourne IT provides eight examples of web design disaster how businesses can make a successful website. When I’m in the market for a new phone, pen, bag, cosmetics, yoga teacher, even a dentist, I Google it. I check a couple of websites, compare prices where I can and either buy online, pick […]
So, you’ve got $5,000 to market your business, but how do you get the best ‘bang’ for your buck? Here are five marketing activities to help promote and grow your business. 1. BUILD YOUR ONLINE BUSINESS Amazingly, around 60 percent of SMEs are yet to have a convincing presence online. With millions of consumers daily […]
Google’s Business Solutions team can identify the potential of select companies to boost sales through search marketing with tailored campaigns from specialists with industry knowledge. Chris Demetriou knew that there was a bigger market out there for his vehicle transportation business. The question was, how to reach it? By working with Google’s Business Solutions (GBS) […]
For decades, companies have strived to find the most effective ways of promoting their goods and services to potential customers. For the most part that has meant advertising, but no matter how well targeted a traditional advertising campaign is, it will still be wasted on large numbers of people who really aren’t in the market […]
Green car share company Flexicar has relied heavily on Google AdWords as its most effective form of advertising since its was founded in 2005, helping it increase business by 400 percent. Flexicar was founded by Monique Conheady from Victoria. The daughter of a business owner, she had been interested in setting up her own business […]
Promoting your business online through search marketing is only one way in which you can take advantage of the internet to grow your business. Here are five key Google products can help you make the most out of your online presence and make a difference to your bottom line. 1. GOOGLE ADSENSE Earn money from […]
