Today we’re discussing customer retention and what businesses need to do to in order to achieve the so-called “X Factor” with their audiences. Customer experience is becoming increasingly important as the ability to share positive or negative reviews online is so easy in today’s digital age – and it can be very damaging to a […]
Opening a franchise is an appealing option for those who want to own a business, but getting started can be daunting. With a franchise, you’ll receive the support of a franchisor so you won’t have to worry about starting from scratch or jumping over obstacles traditional startups face. Here are eight important tips to ensure […]
Startups and small businesses play a vital role in Australia’s economy. According to the Australian Bureau of Statistics, SMBs make up 96 per cent of all Australian businesses. As a former small business owner and now an executive who works closely with startups and small businesses, it’s been encouraging to see the Government support Australia’s […]
Growing a business is a special talent, part science, part art and doing it well can be one of the most rewarding life experiences. It can also spell financial disaster from which it is very difficult to recover, when things don’t go well. In this article we discuss 5 common mistakes made by businesses. Cash Flow Cash […]
Some might argue that ‘business’ is synonymous with risk; and in many ways, it is. But what of it? “If you ever want to achieve the life you’ve always dreamed of, you’ll have to start taking positive, calculated risks. “The benefits of taking risks will enrich your life and make your business or career much […]
If you are a leader – or an expert in your field, whether you like it or not, you are Captain of your personal brand. Do you buy from people you don’t like? Do you return to places where an individual has shown you bad service? Have you been in a business meeting where a […]
For business owners, the line between personal and business life is inevitably blurred. Managing a business is a demanding juggling act, sidelining valued relationships, resulting in frustration and a lack of control over any aspect of our lives. I’ve lived by the following five key principles to create balance in business, freeing time for family […]
For as long as there is entrepreneurship, people who have taken upon themselves to do this job have searched for the recipe for what makes a successful business, and the answers they found and brought into conversation were sometimes quite extraordinary. Some of them, however, made a huge mistake, and, in spite of having the […]
It’s happened to all of us at one point or another. You’re going by your regular routine when you’re struck by an idea for a great blog post. You promise yourself that you’ll write it down later, but get lost in your tasks and eventually forget. Days pass, and you’re sitting at your desk desperately […]
When a killer business idea pops into mind, the stellar success seems close at hand. But, moving from a dreamland of ideas to the real-world market, startups face numerous obstacles in a way to success. Generating money is certainly one of the biggest challenges, especially when there is still no product to be offered. That […]
