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#Automated Email Marketing

Expert

The top email marketing trends to look out for in 2020

2020 promises to be another hugely competitive year in the business world. Thankfully, a strong and sensible email marketing plan can help you to stay ahead of your rivals. So, what are the main trends to be aware of this year? Making Them Easier to Access The issue of email accessibility has been sadly neglected […]

Susan Wrett · 2 min
Business Tech

Leveraging ‘small’ Big Data via automated email marketing – an untapped resource

Big Data is an overused buzzword in business and technology. It refers to the massive increase of data gathered and stored in many modern information systems. The term is often discussed in the context of business intelligence (BI) and analytics – the ability to properly analyse the data, make sense out of it and act […]

Guest Author · 2 min