Nital Shah

Nital Shah

Nital Shah

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Four modern marketing roads that will lead your business into the millennial heartland

In the marketing and advertising world, younger markets or audiences have always been notoriously difficult to crack. Their loyalty is critical to the future success of any brand, and yet they can be the most resistant to persuasion. And in the case of Millennials, it gets even tougher. Is your business struggling to reach and… Continue reading Four modern marketing roads that will lead your business into the millennial heartland

Nital Shah

Nital Shah

Author

Digital strategies to better engage customers

Customers are everything in business – that holds true for large enterprises, and it’s equally true for micro and small to medium businesses. In today’s economy, if you don’t keep your customers in focus and nurture your relationship with them, you’ll harm your sales, sustainability and growth. Let’s face it, it’s likely you’ll even end… Continue reading Digital strategies to better engage customers

Nital Shah

Nital Shah

Author

Social media: a power tool in the SEO toolbox

For the longest time, many people in the SEO community treated social media and SEO as though they were mutually exclusive. Others made the mistake of conflating the two as one and the same. The truth is: SEO and social media can and should work in tandem as two interconnected cogs in the same machine.… Continue reading Social media: a power tool in the SEO toolbox

Nital Shah

Nital Shah

Author

6 Tips for building a successful SEM campaign

SEM, or Search Engine Marketing, has become an integral part of achieving success online. But with so many misconceptions floating around the web as to what SEM really is, it’s easy to understand why some businesses lack confidence and just don’t know where to start.  What is SEM? In today’s digital world, a good-looking, smooth-functioning… Continue reading 6 Tips for building a successful SEM campaign

Nital Shah

Nital Shah

Author

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