Sniff the air in your shop. Are you missing an opportunity to create the sort of shopping experience that will encourage customers to choose you over the competition, and keep them coming back? Liz Swanton reveals how smart retailers are using new technology to tap into our most powerful sense—smell. Researchers have long recognised the […]
Sales may be going through the roof, but is your debtors’ ledger going through the floor? Terry Brown outlines the importance of setting strict credit terms to keep cash flow healthy, and who to call when those terms are abused. When considering whether to extend credit to a new customer you need to remember that […]
Marketing and advertising can become a black hole in your business, drawing in money and resources and giving little back – Domini Stuart looks at smart planning that targets your market and makes advertising dollars work hard to grow your business If you fail to plan, you’re planning to fail. It’s an old chestnut, but one […]
There’s no denying insurance is assurance for your business. Gina De Bonis takes us through the importance of being properly insured, and the key insurance products worth considering Insurance is important to the livelihood of any business, and consumers should be aware of the possible pitfalls if they’re not adequately protecting themselves, or their business. […]
Managing your stock on hand is often a challenge, but is crucial to maintain cash flow and profitability. Brian Walker takes us through some key steps to effective merchandise planning Ask a few different retailers what they think merchandise planning is and, chances are, you’ll get a few different answers, and most will probably be […]
Tara Dennis might be best known as the interior design guru on Channel 7’s Better Homes and Gardens but, as Rebecca Spicer finds out, there’s even more to this successful stylist than meets the eye Not only is Tara Dennis a well-known television presenter, she’s also a successful interior design and style consultant, guest speaker, […]
Whether you’re designing your shop or exhibition space, Karyn McRae and Helen Lynch reveal how to make your retail space more attractive to customers, which will ultimately improve your bottom line So you’ve done your market research for your products, you’ve leased or bought the right space and have your merchandise ready for sale. But […]
Unfortunately, loss through theft is inevitable in business, but the incidences can be significantly reduced with the right prevention measures. Branko Miletic looks at ways to improve the security of your store. Some experts estimate nearly 80 percent of all small businesses fail in their first five years. In most cases, the cause is poor […]
As the end of financial year approaches, Jacqui Dropulic reveals what business owners need to be aware of at tax time, and how having an up-to-date business plan could make all the difference In a perfect world, our customers delight in spending their money with us exclusively, business shows quarterly double-digit growth, and our records […]
Rouge Living has been around for just three years but thanks to a strong vision and dynamic team, it’s making a big impression, writes Rebecca Spicer They’ve got one of the best stands at GHA’s trade fairs (and have the awards to prove it), yet Rouge Living is a relative newcomer to the gift and […]
