Look past the gimmicks and exercise resource parsimony, strategy experts warns startups
By James Harkness · 16 June 2016 · Funding | Investment
By James Harkness · 16 June 2016 · Funding | Investment
Larger companies are poised to take over, but startups can still survive if they exercise resource parsimony and understand their customers' needs. Will they listen to the warning: failure to adapt means falling behind?
Startups that fail to exercise resource parsimony or understand the job their customers want to get done will not survive against larger companies and risk falling afoul of investors, a prominent strategy expert has warned. In Sydney last month to participate in the World Business Forum (25 to 26 May), Rita McGrath, a professor at […]