Optus announced availability of Motorola’s MOTOBLUR with the launch of two new handsets, the Motorola DEXT and Motorola BACKFLIP.
Michael Smith, Managing Director, Optus Consumer said, “With more people connecting, communicating and sharing content online, there has been an explosion in the popularity of social networking websites such as Facebook, Twitter, MySpace and YouTube. This popularity has now been transferred to the mobile phone with smarter devices making social networking more accessible.
“Social networking websites are extremely popular among mobile users, responsible for over 80 per cent of the traffic on our OptusZOO mobile portal. That’s why we’ve developed new mobile plans which will impress even the most social of social networkers, providing unlimited access to these sites,” Mr Smith said.
The Motorola BACKFLIP and DEXT are the first smartphones announced in Australia to feature MOTOBLUR, allowing customers to sync contacts, emails, posts, messages, photos and more from sources such as Facebook, MySpace, Twitter, Gmail, work and personal e-mail and LastFM. Content is automatically pushed straight to the home screen, in easy-to-manage streams allowing users to spend less time managing their life and more time living it.
“With MOTOBLUR’s unique functionality, combined with Optus’ generous new ‘yes’ Social and ‘yes’ Business Complete plans, there’s no excuse for customers not to live their life without limits and make social networking work for them,” Mr Smith said.
To complement the launch of the Motorola DEXT and BACKFLIP, Optus has released new mobile plans which all provide unlimited* access to MOTOBLUR ‘Happenings’, Facebook, MySpace, Twitter and YouTube. These datacentric plans have been specifically designed to ensure customers can make the most of MOTOBLUR’s unique features.
Optus’ new ‘yes’ Social plans offer generous data allowances for email and web browsing, calling and SMS value, plus unlimited access to the most popular social networking sites. ‘yes’ Social plans start at $19 per month which includes 100MB^ of data and range up to $99 per month including 3GB^ of data, all offered as 12 or 24 month plans.