Tag: Viral Marketing

They’re getting longer and funnier – and they’re barely recognisable as advertisements.

The ‘Will It Blend?’ video series has been named the most successful viral marketing campaign of all time. Here, the founder of Blendtec and star of the video series Tom Dickson talks marketing tricks for the digital age.

Whether or not your marketing takes off–and takes on a life of its own–isn’t really up to you. But you can set yourself up for success.

Freelancer.com has invited its 3 million users worldwide to record viral videos and expose the company logo, to go in the running to win a share in cash prizes totalling US$25,000.

I always think viral marketing sounds a bit sinister, especially when you consider it involves computers, but really it can be an important tool for your business. Viral marketing is a marketing campaign that spreads like a virus, passed on from user to user because of its unique appeal and originality.