Tag · 2 stories
#Technology Adoption
Devices ◆
2015’s smartwatch intention comparable to 2008’s smartphone intention
New research has found similarities between the number of Aussies who said they intended to buy a smartwatch earlier this year and the number of Aussies who said they were going to buy a smartphone in 2008.
Guillermo Troncoso · 2 min
Locked ◆
A look at the online marketplace
Julian Smith blogs about how the online marketplace is impacting the take-up of new technology. “Consumers are more receptive to purchasing low risk, inexpensive items online (such as music or e-books), and it will take time for people to become comfortable with the notion of buying expensive products..”
Julian Smith · 2 min