#Tactics
6 talent acquisition and retention tactics for your business strategy
The concept of working to live rather than living to work reigns true in many people’s minds and issues like limited work-life balance, unsatisfactory pay and lack of development opportunities become big reasons why staff leave.
Why small businesses need marketing plans
If you are a small business owner who believes marketing plans are only for large corporations, perhaps you don’t understand the real benefits. A marketing plan turns your vision into actions, so that you will be confident that you can reach your sales target.
7 Steps to Boost Your Marketing in 2011
If you don’t have a marketing plan in place yet, or you need to improve what you’re doing, here are seven steps to boost your marketing in 2011.
Why we never have time to implement strategy
You go away with your senior management team, spend two days with an external facilitator and come back with what you think is a great strategy.
Is it time you fired your marketing team?
I see so many marketing consultants giving advice to small business owners that are focused purely on marketing tactics, without any thought to marketing strategy.