Tag: Strategy

Unfortunately some business writers confuse business professionalism with business clichés and this can be detrimental if you want to be taken seriously.

While I wouldn’t call The Internship a modern day classic, there is a particular scene that absolutely encapsulates the fears of so many small business owners when it comes to migrating online.

Google has launched its new tool designed for small business – Google My Business – a one-stop shop that brings together Search, Maps and Google+ in one place.

If you haven’t considered using the principles of thought leadership to help grow your business, here are a few reasons why you should.

If your business is looking to connect with nearby residents, to establish deeper relationships with your customers and to be perceived as a valued part of the community, you need to invest time and resources into local marketing.

Do you buy on eBay? Have you stayed at a place on AirBnB? Have you sold clothes on ASOS? These are all high profile online marketplaces.

Even for bricks and mortar sectors, there are still ways technology can be incorporated into the store to enhance the experience for both the consumer and employees.

In the scramble to regain productivity following the departure of an employee, employers can wrongly prioritise speed over accuracy in finding a replacement.

New research published this month reveals the six ‘megatrends’ that are fundamentally transforming the global business environment.

Far from making the speaker seem knowledgeable and inspiring, business jargon can derail a strategic plan before the meeting is even over.