Tag: Social Media

Companies are turning to social media as the next frontier for advertising — and even small businesses can afford to get in on the action.

Twitter, Pinterest, LinkedIn: Feeling a little overwhelmed? You’re not alone. Here’s how one expert handles it.

A popular misconception exists that inbound marketing is all about spending lots of time on social media platforms. This just isn’t true, as social media can be a big waste of time if you don’t approach it with a plan or some clear objectives.

Given the amount of time people spend on their social networks, building connections and growing their networks, it’s surprising when their profiles aren’t given as much attention as they should be. Here’s four ways to give your profiles a boost.

Want to improve your Facebook abilities? Dynamic Business has a ticket worth $897 to give away for one lucky reader to attend Bluewire Media’s Facebook Masterclass in Sydney or Brisbane next week.

As consumers spend increasing amounts of time on social media networks, businesses are rushing to follow them. A common expectation now exists that an online marketing strategy is a must for any business seeking to get a bigger slice of the target market pie, and this is especially true for those in the hospitality sector.

Google’s social network takes cues from Facebook and Twitter for its new look.

Planning and executing an effective online marketing strategy can be a big challenge for small businesses, but a little bit of expert advice can go a long way to getting you on the right track.

So you’ve set up a business Twitter, Facebook or Google+ account, ready and raring to dive into the world of social media. But doubt begins clouding the optimism and you wonder how you’re supposed to know whether you’re doing it right? Follow these golden rules to get your social media use off to the right start.

Hiring an outside consultant may seem like a good idea, but keeping the task in-house makes better business sense. Here are a few reasons why.