#Small Business Australia
Five actions to supercharge your business
A new financial year plan can make all the difference for your SME It’s never-ending for business owners: if it’s not BAS time, it’s EOFY, then the cycle starts all over again. With the EOFY rush receding, July as the first month of the new financial year is a great time to take stock. Scottish […]
Internships marketed as ticket out of unemployment
In the last ten or so years, internships have boomed in Australia – perhaps following the example set in America where young people routinely work for free to make themselves more employable. Back home, internships have certainly become commonplace, and with good reason. Why not take advantage of free labour if it’s on offer? The […]
Excessive posts drives many to ‘un-Like’ a brand on Facebook
A new study released by ExactTarget and CoTweet found the top reason for ‘un-liking’ a brand on Facebook was too many posts with 44 per cent of U.S consumers agreeing to ‘un-like’ a page if the company posted too frequently. The study also found 38 per cent of consumers would ‘un-like’ a brand if the […]
It’s been one of those days…
Alycia Edgar of Bookzkeeper blogs about those stressful moments in an entrepreneur’s career and how to cope. “Get out of your environment. Sometimes just getting out of your office, factory, shop etc can be just what your mind needs to solve your problem.”
7 top tips for getting started with Google Adwords
In recent years Google Adwords has emerged as the dominant marketing channel for businesses looking to advertise on the web. Here’s 7 hot tips for making the most of this advertising tool.
Gillard Government is losing touch
Julian Smith blogs about what small business wants from the Federal Government, and how they’re not getting it. “We don’t want the Government to lump businesses together as a single voting block. Businesses come in different shapes, sizes, demographics and financial positions and the Government cannot apply a ‘one size fits all’ approach.”
‘Cheap and Easy’ Capper worth the risk
Risky business has proved fruitful for online accommodation provider Quickbeds.com. Divisive marketing tactics have culminated in rapid growth just six months after the brand’s million dollar re-launch. “When I took this project I knew I wanted to do something different with the brand but I was still surprised when I found myself sitting in the middle of Australia Square in Sydney, in a bed with Warwick Capper, while people took photos of us and uploaded them onto Facebook”, Feenaghty said.
Tradespersons and chefs top skills shortage
Serious national skills shortages are re-emerging after a brief oversupply in the December quarter as Australia faces increasing demands from the rebuilding phases after natural disasters this year and the ongoing resources boom, according to the latest Clarius Skills Index.
Shoulda, coulda, woulda
Fleur Madden-Topley blogs about the Winklevoss twins Facebook court ruling and having business confidence. “No one is employing these grubby, money hungry lookalikes, Harvard graduates or not.”
braaap, a business operating at full throttle
Brad Smith’s story is a classic example of a passionate hobby unfolding into small business success. From quiet beginnings in the backyard shed with his Dad, his passion, drive and energy have helped him build a retail chain of braaap stores.