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#Roger Woodend

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3 retail tips to go mobile this Christmas and New Year

The outlook for 2011 holiday sales appears to be tepid amid consumer concern over the state of the economy, so savvy retailers are taking matters into their own hands by attracting new customers, generating repeat business, and improving campaign analytics with easy-to-execute mobile marketing programs.

Roger Woodend · 2 min
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Getting started with mobile customer acquisition

Roger Woodend delivers 10 tips for setting up an effective and targeted mobile strategy. “It’s important to ensure that mobile is capitalised on in order to secure sales in the short-term, while building long-term loyalty and customer engagement.”

Roger Woodend · 2 min
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The mobile guide to customer acquisition

Roger Woodend delivers tips for getting started with mobile customer acquisition. “Business owners & marketers tasked with developing a major mobile strategy for their company may feel overwhelmed at the perceived amount of planning, infrastructure & co-ordination, combined with the fact that competitors may be stealing a march on mobile prospects.”

Roger Woodend · 2 min
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Foster loyalty via new mobile coupon solution

2ergo has unveiled its VoucherNet mobile ticketing and coupon platform, a new solution designed to enhance brand value and customer retention.

Lorna Brett · 2 min