Tag: PR Advice

Gaining media coverage for your business is a great way to raise your brand awareness, communicate with your customers and promote your business.

Getting some media attention for your business is invaluable, but it can be a difficult and sometimes demoralising process. Use these 8 tips from a journalist to make your next pitch a successful one.

If the circumstances are right, being called to participate in a media interview can be a great boost for your business on many levels. But there can be a downside – so protect your interests by asking these five questions before you agree to being interviewed.

In the quest to win the hearts and minds of the press, you’re going to have to do all the work.

Don’t you hate it when you open a magazine and one of your competitors is featured and you just know that they’ll get customers from the publicity? You wonder why they were featured, and you weren’t. The answer? A public relations program.

Wanting to improve the relationship your small business has with public relations? Follow these five tips and take your PR activities to the next level.