Tag: Near Field Communications

NFC, or Near Field Communications, is coming to a smartphone near you and will quickly change the way you receive and send data. So what is NFC and how does it work?

Michelle Gamble blogs about the impact Near Field Communications will have on the marketing landscape.

“NFC communication chips will make it just as easy for consumers to make that extra saving. If NFC chips were on everything in stores, consumers could swipe it with their phones and see if they can get a better deal elsewhere.”