Tags IP australia

Tag: IP australia

New tech tool streamlines the trademark application process for small businesses

An online tool designed to make it easier for small businesses to apply for a trademark and secure a brand name has been launched...

Let’s Talk: Startup growth

The heated Sydney-Melbourne rivalry has played out over many years, with both cities laying claim to having the nation’s best coffee, culture, standards of...

Let’s Talk: Overseas expansion

Due to Australia’s relatively small population and the country’s remoteness from global markets, some businesses will need to expand overseas in order to reach...

What Redsbaby’s co-founders learned from an early failure to protect their product designs

When starting out in business, there are a million and one things to think about. One that can often get overlooked is the protection...

IP Australia adopts image recognition tech to help SMEs better protect their trade marks

The national intellectual property agency has introduced world-leading trade mark image recognition technology to make it easier for Australia’s small businesses and entrepreneurs to...

We’ve punched above our weight without going head to head with big players: Holocentric CEO

Home-grown Business Management Systems (BMS) provider, Holocentric has outbid larger international companies for tenders in Australia by harnessing the strengths of being a smaller...

How to fail in business without really trying

Back in the brick-and-mortar days all any upstart needed to launch a new venture was a bank loan and a bit of gumption. And...

Trade mark applications at record levels

A rare piece of good news for business has been revealed in figures released by IP Australia, which found trade mark applications have risen to pre-GFC levels.

Small businesses encouraged to protect their brands

A seminar in Brisbane today will provide small and medium sized businesses with advice from the experts on how they can protect their valuable brands by using Australia’s trade mark system.

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Why is Australia seeing fewer female CEOs?

Fewer women are running the country’s top 200 ASX-listed companies in 2020 compared to the last four years, according to the Chief...

Coronanomics – What we’ve learnt about the economics of COVID-19

If trade bought prosperity to all corners of the world, then COVID-19 is showing the dark side of an interdependent world.

Should you incorporate an AI strategy into your business?

With both government and companies eagerly adopting artificial intelligence (AI) strategies, we explore how AI could also streamline and scale your business....

‘A 10,000 per cent increase in page views in 2 weeks’: how to scale up in a crisis

As a telehealth provider, Coviu experienced a sudden surge in customer demand during the pandemic. Their website saw a 10,000 per cent...

Unemployment rate drops, defying forecasts

Official ABS figures released today show that the unemployment rate has fallen to 6.8 per cent in August, down from 7.5 per...

Qantas disrupts financial services industry with SME business loans

Qantas will start referring business frequent flyers to lending platform Valiant Finance. This partnership helps Qantas members access working capital, asset finance...

Employees willing to salary sacrifice for flexible working: Research

Research from payroll and HR software solutions provider, Ascender, shows that more than one in three (37 per cent) of Australians are...

Let’s Talk: The Right Reasons

A strong story behind a business's inception can have a powerful effect on customers. Customers may identify with a founder's back story...