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Fostering diversity in the tech industry
Diversity has been a hot topic of conversation in the tech industry since 2014 (if not earlier). In that time we’ve seen major companies like Facebook, Google, Amazon, and IBM release diversity plans, recruitment strategies and statistical reports, all in the name of demonstrating and achieving improved gender, racial, and other minority equality. Substantial efforts […]
Why productivity is down despite a plethora of tech tools and how you can reverse the trend
If your employees are like most Australians, they work fairly long hours. But you can’t assume that just because they’ re working more, more work is getting done. Long hours might mean they love what they do and want to give it their all . Or it could mean their day is full of productivity […]
Why authentic leadership, not “leaning in,” is the answer to gender equality in tech
It’s a fact that women feel pressure in the workplace, both consciously and unconsciously, to “act like a man” in order to be a successful leader. But there is a growing notion, one which I’m a personal advocate of, that we need to embrace our unique selves to form our own successful leadership style. Whether […]
“Define innovation too tightly and it loses its essence”: Former IBM, Telstra CEO David Thodey
Former StartupAUS CEO and chair Peter Bradd, whose enterprise innovation consultancy Beanstalk Factory was named one of Westpac’s Businesses of Tomorrow, recently sat down with former IBM (ANZ) and Telstra CEO David Thodey to discuss the the value of (and barriers to) innovation plus the need for processes that ‘allow people to move faster’. Asked by Bradd to define ‘innovation’, Thodey, […]
Tactile and digital experiences: Annabelle Smith on marrying the two for brand growth
Armed with a box of digital toys, Sydney’s Annabelle Smith is raising social capital for her clients by making it fun for consumers to engage with brands at events and share their experiences online. She is the founder and director of Social Playground, considered the first company in Australia to ‘take the Instagram experience offline’. […]
Should you innovate? Listen to your market
Innovation without a market is like cooking a meal for one – you can still feel satisfied, even if no one else would eat it. But what happens when you start serving your cuisine du jour to others? The decision to innovate can be a difficult one, as innovation typically involves a longer term commitment of […]
Customer loyalty on the decline
Over 60 percent of Australian consumers identify themselves as ‘apathetic’ in their choice of a primary retailer, a new survey has revealed.
Export case study: David Mierowsky and Steve Pattinson on Fundi Software
Here’s a checklist of inspiration for aspiring exporters. Our collection of 50 favourite export case studies shows that there is no magic ingredient to making it to the world stage, but it certainly helps to get the basics right. David Mierowsky and Steve Pattinson on Fundi Software Exporting since: 1998 Key markets: 30 countries on […]