Getting into export makes good business sense for many Australian businesses – The free trade agreements have opened up the domestic markets, providing opportunities for SMEs to compete not only in the global market, but against international players in the Australian market. A well thought out strategy and help from the many agencies set up to […]
While many visual artists set their sights on becoming the next Picasso, not so many have a passion for business planning and export. Miriam Cabello, on the other hand, knew she wanted to export art to the world from the very start. As a result, Cabello’s business plan for MLC Gallery reads like a manual […]
If you are serious about exporting, it’s important to take the right steps in the right order. It begins with research, develops into an export plan, and gets off the ground with help from various sources. Charisse Gray considers the crucial steps and looks at the help on offer. If you are preparing to enter […]
Over the next few issues, Dynamic Export will take you through the export process, ensuring you get the most from your export experience. We begin with an overview of the benefits and risks. Getting into export makes good business sense for many Australian businesses. The free trade agreements have opened up the domestic markets, providing […]
Why has Australia been ignoring an export market with huge potential? Joe Parkes reports on what it takes to do business with Israel, looking at established agreements and emerging partnerships. A new drive by small and medium size exporters is beginning to impact on one of Australia’s curious trading anomalies: our relatively modest export sales […]
Marketing your product or service internationally can be very different to the strategy you use locally. Rebecca Spicer explores traditional methods, some new technology-driven options, and the research and planning needed to assess a market before taking the plunge. The world isn’t getting smaller, in fact it’s getting bigger every day in terms of potential […]
Whether this is your first export venture or your 21st, the steps to success are the same. By now you should have analysed your readiness to export and have done some market research. Now it’s time to explore your competitive advantages and set your export objectives. Increasing your export market advantage comes down to the […]
Australian exporters have a curious blindness when it comes to Europe, a consumer market now bigger than Japan, Canada, and the US combined. Tim Harcourt examines this mysterious affliction and comes up with some eye-opening reasons for putting this forgotten continent back on our trade map. What’s the problem, why do we put Europe in […]
So your products or services are export ready, and research tells you there could be demand in a particular overseas market. Now comes the challenge to develop key relationships and begin generating real sales leads. A new market entry program such as a trade mission or market visit could be the answer. Although often used […]
Entrepreneurial flair is writ large in the Export Council of Australia’s Export Heroes Awards, a hall of fame celebrating those who have made extraordinary contributions to the development of a uniquely Australian export culture. Monica Higgins talks to one such winner—Professor Philip Cox, founding director of the Cox Group of architects, who was named an […]
