Google+ is here and it’s a new tool that’s changing everything. Learn how to get the most from it at an upcoming must-attend Australian Businesswomen’s Network (ABN) webinar, featuring leading social media speaker and business advisor Chris Brogan.
As we celebrate 20 years as Australia’s leading magazine for SMEs, we asked a variety of people to predict what the SME will look like in 20 years time, with some interesting views on what 2031 will hold. In Part 1, read what Google’s Kate Conroy, CareerOne’s Michael Harvey, Microsoft’s Oscar Trimboli and ABN’s Suzi Dafnis predict.
Google has put together a list of 10 apps all business owners should be using, to ensure they get the most out of their smartphones.
Google has officially opened the doors of its new social networking site to the general public, after running an invite only field trial for the past 12 weeks.
Google has noted a change in the volume of local searches of foreign brands and retailers, with key drivers of this trend including better availability, range and price.
Robert Steers delivers 7 good reasons you should include Adwords in your online marketing strategy.
“Google claim you can now reach nearly 70% of all internet users at ALL stages of the buying cycle with Adwords. With search partners, YouTube, mobile advertising and animations, you can reach a potential customer several times in a day with your advertising.”
Experts are suggesting Google’s new social networking platform will likely see greater popularity than its main rival Facebook, as it produces much-needed solutions for gaps in social media.
Google envisages the 100% web world as an ideal state for business IT, where applications are delivered from a shared infrastructure via the Internet and accessed on any browser enabled device.
Catriona Pollard takes a look at Google+ and what features it delivers that trump Facebook.
“Google seems to have taken all the social aspects from Facebook and created a network which is more personal for the user.”
Search Engine Optimisation (SEO) can be a little like a game of Snakes and Ladders. Certain valuable, relevant content creation can lift your rankings while other techniques like “keyword stuffing” mean you ride the slippery snake downward on Google rankings.
