Discounting driving up online sales
Online sales have seen a significant increase in the past year, and new research has found its due to a positive response by consumers to online discounts and group deals.
Online sales have seen a significant increase in the past year, and new research has found its due to a positive response by consumers to online discounts and group deals.
Online retail sales grew 29 percent in 2011, far surpassing growth in traditional bricks and mortar sales for the year.
Over 30,000 local small to medium businesses are now online, thanks to Google and MYOB’s Getting Aussie Business Online initative, which kicked off just 12 months ago.
More local businesses are using e-commerce to sell their goods locally rather than in international markets, according to a new report. Is your business missing out on the dollars and opportunities presented by overseas markets?
Kaeho.com.au is taking on its international competitors by allowing customers to order a range of clothes in different sizes to try on at home, before returning any items they don’t like for free.
LivingSocial has outgrown its rivals to become the clear leader in the local group buying market, according to Telsyte’s latest report.
More and more online shoppers are falling victim to impulse buying, as group buying sites become increasingly popular. With this in mind, LivingSocial has created a list to ensure you get the most out of group buying.
Local businesses continue to fall behind when it comes to using a website to promote themselves, with research finding the majority of sites have substandard search engine optimisation (SEO).
Stuart Bennie looks at the retail revolution, and whether it’s happening thanks only to the internet.
“The revolution is far deeper than internet sales. Technology is providing the shopper with a raft of options previously unthinkable.”
Bricks and mortar retailers gathered in Sydney this week for the Engage in E-tail seminar, in an effort to better their response to rising consumer demand for e-commerce offerings.