Focus on what you can ‘uniquely own’ on Amazon, BigCommerce CEO tells e-tailers
Small Australian retailers need to figure out what they can ‘uniquely own’ on Amazon and not waste their time on products that won’t win them the Buy Box, according to Brent Bellm, the CEO of ecommerce solutions provider BigCommerce. Bellm described Amazon as the “best online retailer we’ve ever seen”, adding that the company […]