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#Cr Cards

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Building business relationships: Cold calling is out

New research has revealed that cold calling and LinkedIn grooming are the most disliked business tactics used when seeking clients. Here’s how to drive loyalty and avoid the pitfalls of prospecting.

Carly McKenna · 2 min
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Poor supplier communication sees SMEs taking business elsewhere

Suppliers who neglect to review the spelling, grammar and appropriateness of their customer communications risk hurting their relationships with their small business customers, according to a new study.

Gillian Wolski · 2 min