Home/Tag
Tag · 2 stories

#Bad Pr

Locked

Are fake online reviews affecting your business?

How many of us, when considering making a major purchase, deciding where to go for dinner, or thinking about our next holiday, scour review websites for inspiration and guidance?

Jo Macdermott · 2 min
Locked

A hero’s fall from grace and what we’ve learned from it

A decade on, the world has watched on as Armstrong’s championship cycling career has been gutted by damning evidence alleging decades of performance enhancing drug use, resulting in a dramatic end to whom many viewed as a ‘hero’. Here’s what every small business can learn from this PR debacle.

Sharon Zeev Poole · 2 min