LoyaltyX targets mid-year ICO as it harnesses cryptocurrency to reinvent loyalty programs
Sydney-based startup LoyaltyX is seeking to reinvent the way consumers engage with loyalty programs while simultaneously contributing to the mainstream adoption of cryptocurrency, according to co-founder and CEO Philip Shelper. Supported by a $15,000 TechVoucher grant from the NSW Government’s Boosting Business Innovation Program, LoyaltyX recently completed a six-week trial of its solution in partnership […]