Home featured Featured Small Business Tech Featured Invest in tech if you want to grow your business: Xero data insights Loren Webb September 4, 2019 Xero data insights links Australian small business growth to technology spend. Call for small business to take a ‘first mover’ advantage to quickly adopt new technologies Warnings to avoid a digital divide between big and small business in Australia Xero , the global small business platform, has today released new data from Xero Small Business Insights that shows technology investment is directly associated with business growth, highlighting that Australian small businesses that increase their investment in technology grow their revenue and create jobs faster than other businesses. Sharing the data for the first time to coincide with Xerocon Brisbane, Trent Innes, Managing Director, Xero Australia and Asia, has warned of the danger of a digital divide emerging between small businesses and large enterprises and highlighted the advantage small business has in being agile in adopting new technology. The data update, ‘Wired for Success: the impact of technology spending on small business’, is based on anonymised and aggregated data from Xero Small Business Insights and was prepared by AlphaBeta Advisors. It finds that small businesses: that increase their spend on information and communications technology (ICT) are 68% more likely to be growing with higher ICT spending growth grew revenue 3.5 percentage points faster than those with lower ICT spending growth with higher ICT spending growth grew employment 5.2 percentage points faster than those with lower ICT