Dr Adam Fraser
3 stories
Locked ◆
Decoding a great customer experience
We all want our customers to be raving fans. To refer us their friends and loved ones and generally be advocates for what we do. It is commonly thought that the key to generating raving fans is to give them an amazing customer experience.
Dr Adam Fraser · 2 min
Advice ◆
Improve productivity by getting into the right headspace
Are you one of the majority of small business owners who’d like more work/life balance? Wouldn’t we all? Read on for tips on how to use ‘the third space’ to get you there.
Dr Adam Fraser · 2 min
Growing ◆
How to clear the path for organisational change
All businesses struggle with change, but according to one expert there’s a simple three-step model that can help SMBs to better facilitate change, for the benefit of customer satisfaction, employee motivation and overall business growth.
Dr Adam Fraser · 2 min