Julian Persaud

Want to know what your customers are searching for on Google? Understanding the way people use search engines can give you valuable insights into your customers and your market.

If you don’t have a website, get one – a common misconception is that a website has to be complex to serve its purpose. It doesn’t. Your website can be as simple as a one-pager that is easy to read, cleanly designed, and contains all the information your customers might be going online to look […]

Moving more of your marketing budget online in a downturn can be a wise decision, because the internet is where your customers are heading. Google’s Head of Online in Australia explores why all businesses should be turning to search marketing in a downturn.