Gavin Dixon

The automobile industry has changed substantially in the last ten years. Today, vehicles are more fuel efficient, more durable, and arguably, easier to drive. Can the same be said for accounting software?

A recession looms but there is still a demand for skilled workers. The quantity of job seekers has increased over the past six months, but the quality has failed to follow suit.

Ignore the web and chances are consumers will ignore you. That doesn’t mean business owners need to spend thousands on an elaborate site. If you have the money, the time and the skills to do it, go ahead, your business will benefit. Not only will your products and services be more visible, accessible and acquirable but your business, brand, and presence will instantly be more recognisable.

For most businesses, the current economic climate has demanded change. But those changes don’t have to be as drastic as redundancies, closing offices or selling the business. By using everything from common sense to new technology, business owners can weather the economic storm and position themselves to capitalise in the years ahead.

Despite the turbulence created by the global financial crisis, it remains smooth sailing for business growth across Australia. In 2008, there were 1668610 registered companies, according to the Australian Securities and Investment Commission (ASIC). That’s nearly 67000 more than at year’s end 2007. While there are plenty of reasons to start a company, there’s almost […]

Making the most of your marketing dollars can be made easy through special utilization of your accounts software. Here’s how to use your accounting software to promote your business and brand. Marketers and accountants are typically at opposite ends of the business money tree: marketers want to spend it, accountants want to save it. But […]

While the financial benefits of being a sole trader are more enticing than those of being a private company, the business risks can be scary. Gavin Dixon explains why setting up as a private company is a business owner’s best protection from liability. The biggest decision many young, aspiring entrepreneurs faced when setting up the […]

With technology like the internet readily available, streamlining business practices is a breeze. Gavin Dixon, CEO of Reckon Limited’s Business Division, shows how businesses can use technology to increase profits. Every organisation from the nation’s largest multi-national corporation to your one-man neighbourhood plumber is touting its website, so much so that many of us don’t […]

Retaining staff is becoming harder as a result of the skills shortage. Gavin Dixon, CEO of Reckon Limited’s Business Division, offers his suggestions on how staff training and evaluation are a must for retaining staff, and keeping them happy, motivated and performing at their best. Staff turnover is expected to cost Australian businesses more than […]

Accountants are an important part of an SME’s operations, but like the dentist, if business owners leave consulting an accountant until it’s too late, the pain can be excruciating. Gavin Dixon, CEO of Reckon Limited’s Business Division, recommends you regularly consult your accountant. For new businesses, select an accountant that best suits the company’s needs. […]