Brett Waters

Brett Waters

Brett Waters

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Integrating the web, contact centre and social media into CRM

Organisations interacting with today’s consumers face a rare combination of circumstances. Sky-high expectations, unlimited options and the sweeping consumer empowerment driven by social networking have created a force unlike any we’ve experienced before.

Brett Waters

Brett Waters

Author

The power of live chat online

There is a phenomenon currently happening in the customer service community and it is generating a massive uptick in the adoption of technology to enable live chat as a customer service best practice. While at first you might be thinking, “chat is nothing new,” significant shifts in behaviour from both retailers and consumers are creating… Continue reading The power of live chat online

Brett Waters

Brett Waters

Author

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