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12-week plan to improve your business finances

Improving your business finances can be tricky, but ensuring your business’s long-term growth and success is essential. These are ten of the top tips I recommend to help clients improve their business finances with rapid results. 

Chase outstanding debts 

Paid invoices can impact your cash flow – significantly – and hinder your ability to pay your own bills and invest in your business’s growth. As a result, it is crucial to be proactive about chasing up outstanding debts. To effectively chase outstanding debts, consider sending regular reminders to your clients and customers about their payment obligations. Consider using a reputable debt collection agency to help recover debts. 

Reduce expenses 

One of the most effective ways to improve your financial position is to take a good look at any room for movement to reduce your own expenses. Look at every area of your business and identify areas where you can cut costs – every little thing helps. Some effective strategies include: 

● Speak to your suppliers to negotiate better payment terms, lower prices, or volume discounts. 

● Switching to cheaper options for consumables, like better energy options or going digital to reduce paper usage. 

● Consolidating debt. Consider consolidating debt into a low-interest product to reduce the amount of interest you pay. 

Sell unused assets 

Offloading unused or unwanted assets can help you generate immediate cash and reduce storage costs. You can also consider leasing your main assets to spread the cost over a longer period, and register a security interest on the Personal Property Securities Register to protect yourself in case of non-payment. 

Selling assets can quickly and effectively improve your financial position, especially if you need funds quickly. However, it is essential to evaluate which assets to sell carefully and to ensure that the sale does not negatively impact your business operations. 

Offer markdowns or increase prices 

Offering markdowns on full-price products or services, specials on services, or service packages can help you attract new customers or move surplus stock.

Alternatively, increasing prices may be a viable option if your business faces rising costs. However, ensuring that your prices remain competitive and comply with pricing legislation is essential. 

Organise additional payment options for your customers

People love options, and offering additional payment options – such as credit, e-commerce, or payment systems like BPAY or PayPal – can help you reach new markets and improve your bottom line.

However, it is important to carefully evaluate the costs and benefits of each payment option to ensure that they align with your business strategy and goals. 

Investigate government grants 

Research government grants that may be available to your business for expansion, research and development, innovation, or exporting. Applying for and securing grant funding can be a great way to improve your financial position quickly.

Additionally, securing government grants can come with other benefits, such as access to business networks or expertise. 

Improve your cash flow 

Improving your cash flow is essential for any business, especially in times of economic uncertainty or volatility. Consider implementing the following strategies to improve your cash flow: 

● Send invoices as soon as possible to ensure timely payment. 

● Send reminders and follow up on outstanding payments. 

● Taking out a business loan can help you cope with fluctuations in cash flow, but it is important to assess your financial needs and evaluate the terms and conditions of the loan carefully. 

Enhance your marketing efforts 

Marketing is crucial for any business, but it is important to continuously improve and refine your marketing strategies to reach new customers and drive sales. Consider the following strategies to enhance your marketing efforts: 

● Invest in digital marketing. With more people spending time online, digital marketing can help you reach a wider audience and generate leads and sales. 

● Use social media to your advantage. Social media platforms like Facebook, Twitter, and Instagram can help you engage with your customers, build brand awareness, and promote your products or services. 

● Test different marketing campaigns to identify what works best for your business and adjust your strategies accordingly. 

Invest in your team 

Improving your finances can come from within. Invest in employee training. Invest in training and development programs for your employees to improve their skills and productivity. This can help reduce turnover and improve operational efficiency, ultimately contributing to better financial performance. 

Seek professional advice 

Working with a professional accountant or business adviser can help you improve your financial position by providing expert insights and advice that you may need to identify. Experts can help you identify ways to improve cash flow, suggest options for funding, and provide guidance on financial management strategies. 

A financial expert can help you evaluate the financial health of your business and identify areas that require immediate attention. They can also help you create a budget and establish financial goals for your company. Furthermore, they can help you identify growth, expansion, or diversification opportunities. 

External or outsourced financial advisers also often have the ability to see what those closest to the business do not and have other resources and expertise available to them for rapid response, tighter audits, and specified advice. 

Evaluating your strategies regularly, adjusting your plans as needed, and keeping your finger on your business’s finances can ensure continued success and growth. Improving your business finances requires careful planning, evaluation, and implementation of effective strategies. 

By employing one or more of the above tactics, you can start making positive changes to your financial position in just 12 weeks, and it will also give you a more detailed picture of the health of your business for continuous improvement moving forward.

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Lachlan Grant

Lachlan Grant

Lachlan Grant is the CEO of Vital Addition, a fast-growing Australian company providing fresh, honest, and reliable accounting, financial, and tax advice. He believes in ‘strength in numbers’, empowering SMEs to make business decisions with confidence, and face the challenges associated with growth with informed optimism.

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