We now live in a world where everything is negotiable, so don’t be surprised if your customers want a deal. However, just because you bend your prices or add value to your product doesn’t mean you should let the quality of your offering slide.
After striking a deal with a customer, make sure the delivery is just as good as or better than promised. Customers tend to expect more after they’ve worked to secure a special deal: if you deliver to or beyond their expectations, they’ll more than likely become repeat customers and advocates of your business.
