By Yajush Gupta · 4 August 2025 · News
The 'wait to spend' mentality is taking over the industry, but what's behind this shift? Find out how Zyft CEO Yajush Gupta is revealing the truth and what it means for your business.
Zyft CEO reveals why shoppers now only buy during sales events and how this 'wait to spend' mentality is reshaping entire industry.