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Employers to monitor staff social networking usage

Social networking usage is becoming common practise in the workplace with many employees using sites such as Twitter and Facebook to promote their business. A new survey released by Deloitte in relation to employee social networking usage has found that the majority of employers want to be able to monitor this usage.

The 2009 Ethics & Workplace survey of business executives in the US, found that 60 percent of the executives interviewed believe they have a right to know how employees portray themselves and their organisations on social networking sites, and wish to monitor their access.

However, 53 percent of employees disagreed, saying that their social networking activities should not be of any concern to their employer, although 74 percent recognised that social networking sites can quite potentially damage the company’s reputation.

Sharon Allen, chairman of the board, Deloitte LLP, believes that while the decision to post videos, pictures, thoughts and observations on social networking sites is a personal one, employers should be mindful of the “implications of this connected world and to elevate the discussion about the risks associated with it to the highest levels of leadership.”

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Jessica Stanic

Jessica Stanic

Jessica has a background in both marketing and journalism and is dedicated to making the website the leading online resource for small to medium businesses with ambitions to grow.

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