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Aussie startups wanted for Amazon grants

Amazon Australia has announced that it is seeking applications from innovative Australian startups and brands for its 2023 Amazon Launchpad Innovation Grants.

The package, worth over AU$ 90,000, includes $20,000 in cash, access to AWS Activate Credits, out-of-home support from JCDecaux, and mentoring from experts Export Accelerator, Podean, and Airwallex. 

Winners will also receive a two-day “Selling on Amazon” bootcamp experience in Sydney, featured seller placement on the Amazon Launchpad homepage during key events, and marketing and merchandising opportunities throughout 2023. 

To be eligible, Australian business startups and brands must have innovative products and plan to scale their business in 2023. 

This year, ten finalists will be chosen to pitch their entry in person at Amazon Australia HQ in Sydney, with four winners announced publicly in May 2023. 

Amazon Launchpad grant winners will benefit from access to Amazon’s customer base, opportunities to expand globally, and access to marketing support and logistics services like Fulfilment by Amazon. 

The entry period for the grants is from today to Friday, 14 April 2023, and terms and conditions apply.

Amit Mahto, Country Manager, Marketplace at Amazon Australia and Singapore, said, “Through our Amazon Launchpad Innovation Grants we are excited to be able to nurture the ingenuity that Aussie entrepreneurs are so famous for and help the winners expand their businesses to reach more customers in Australia and around the world in Amazon’s stores. 

“I’ve spent my entire career at Amazon helping sellers succeed, and I know firsthand the value of a  program like Amazon Launchpad that helps Aussie startups and brands reach their online potential through access to Amazon’s customer base, opportunities to expand globally, and access to marketing support and logistics services like Fulfilment by Amazon.

“As the retail sector continues to digitise, we are proud to empower more than 14,000 Australian businesses who sell in our stores globally—and look forward to welcoming a few more this year from the Launchpad program,” he said. 

According to Amazon Australia’s latest SMB Empowerment Report, Australian small businesses (SMBs) who have chosen to transform their offering for a global audience are benefitting from  international expansion, despite uncertain economic times. 53 per cent of SMBs surveyed as part of the report who export their goods increased their revenues in the year to July 2022, versus 35  per cent for those who did not export. 

Apply here.

The Amazon Launchpad Innovation Grants entry period is from today to Friday, 14 April 2023. Terms and conditions apply. The four Amazon Launchpad Innovation Grants winners from across Australia will be publicly announced in May 2023.  


Full T&Cs can be found here. AWS Activate Credits are not guaranteed and are subject to eligibility requirements.  

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Yajush Gupta

Yajush Gupta

Yajush is a journalist at Dynamic Business. He previously worked with Reuters as a business correspondent and holds a postgrad degree in print journalism.

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