Tag: Usp

There is a special ingredient when it comes to small business success and leveraging this ‘special ingredient’ can make all of the difference to the ultimate triumph of the company you worked so hard to build. What is this ‘special ingredient’ you ask? Simple: It’s being small. Small enough that you can cherish your customers […]

To achieve a competitive edge blogger Rick Mapperson challenges business owners to think hard about what makes their business unique.